So what’s the problem with using email to disseminate information to your organisation? Actually, there are a lot of problems with it:

  • Corporate spam – Everything from spare concert tickets to pictures of people’s babies are sent to large groups of staff via email, making it more difficult to see important emails.
  • Email – like paper – allows creation of lots of copies without any kind of formal control, so you’ve got no way of telling whether you’re looking at the latest version or not. Mistakes require the email to be re-sent, another potential way of ending up with the wrong version.
  • Because everything ends up in one bucket – i.e. your inbox – you have to manually differentiate and prioritise all incoming information straight away, often distracting you from the task in hand.
  • The email recipient has no direct control over membership of the sender’s mailing list, making it more difficult to get what you need and avoid what you don’t.
  • Replies to emails have the same weight as the original, not a good thing if, for example, the original is a press release which generates some internal controversy.
  • Not every member of staff has an email account.
  • From an IT department point of view, excessive use of email increases the load on network bandwidth and server storage.
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